Lunar Letter / A Matter of Focus

Achieving what we most desire in life is a matter of focus. Where we concentrate our attention, resources and activity determines the results we obtain.

Though we instinctively know this to be true, we don’t always focus on what we most desire. Day to day challenge in our lives frequently take us to other destinations. Just like a ship in the ocean, when we navigate through a severe storm, it’s critical we remain firmly at the helm to assure we don’t arrive at an undesired destination.

The wind of life can be brutal and at times reaches hurricane force. For this reason it is common to lose focus. A simple and powerful exercise is to jot down each of our activities and the time each takes during the course of a typical day. When we analyze the results, we realize our time often disappears in activities which have nothing to do with our objectives.

Most of us are very clear about what we want in life. Yet when we consider what we do, it doesn’t always coincide with what we desire. In this case, we can change our focus and thus change our results.

Sitting down and focusing on a specific objective is no easy matter. Between the demands of our family, our work and others, how is it possible to focus on just one thing?

The same technology responsible for increasing personal and organizational productivity, can be an obstacle when it comes time to focus on a specific activity. Throughout the day we receive text messages, telephone calls, messages from MSN Messenger, a request for friendship from someone on Facebook, a call regarding an unexpected payment and so many other distractions.

If we aren’t careful, time slips away to satisfy the demands of others. While many of these activities bring pleasure and our ability to communicate with others at any moment is incredible, it is important to ask, “At what cost?”

When we are focused on satisfying the needs of a particular client, generally we succeed. When we are focused on physical exercise, we see the results in our stamina and in our energy. When we are focused on courting a person in whom we are interested, we gain their attention. When we focus on any activity, we make giant steps towards its completion.

It isn’t life or other people who stand in the way of what we most desire. Rather it is a lack of focus to dedicate the time necessary for its achievement. The next time we feel life slipping through our fingers like the sand of time, we can turn off the cell phone, close our e-mail and sign out of Messenger. By standing firmly at the helm of life and taking action to drive our own direction, we can achieve what we most desire because it is all a matter of focus.

∞ Rob McBride ∞
LL II 24

 

Lunar Letter / Do it Wrong

All our lives we are taught to “Do it right.” What if, on the other hand, from time to time we, “Do it wrong?”

As strange as it may sound, this is often the best option. If you can do it right, then by all means, do it right. If not, it is frequently better to do it wrong.

Everything is difficult before it is easy. The value of an activity doesn’t always come from doing it “right.” Think for a moment about any activity which you now do well. It could be your work, a certain sport or a game. Before doing it “right” you probably did it “wrong.”

Our fears, uncertainties and doubts run rampant when we start something new.

I’m afraid to do it!

I’m unsure I can do it right!

What if I do it wrong?

These and other thoughts plague our mind. There are only two options. Get up and take action or stay down in the dumps and do nothing.

It is not always wise to do everything which comes to mind, as this also can be dangerous. Nevertheless, when it comes to doing something which can drive us toward our goals and objectives, it is preferable to take action “doing it wrong,” instead of doing nothing at all.

Let’s look at the example of a baby just learning to walk. They do it “wrong” at first. We don’t expect the child to get up and start running around without first falling down a few times. Nor do we chastise the child for doing it “wrong” and falling. As is usually the case, it is not falling down, rather getting up which is most important. It’s the bounce that counts in so many things in life.

In all we do there is a learning curve. We can shorten this curve by first familiarizing ourselves with what we want to achieve, by learning as much as possible from the mistakes of others who have eventually done “right” what we most desire. We can then use this information to optimize our efforts. Nevertheless, we normally do things “wrong” before we do them “right.”

There are many factors influencing our desire to begin an activity. We commonly have fears about what others may say, uncertainties about exactly how to do it, and doubts regarding our ability to do it well. While these emotions are part of our reality and can help us face danger, they inhibit our ability to reach beyond our grasp.

“Ah, but a man’s reach should exceed his grasp or what’s a heaven for….The aim, if reached or not, makes great the life!”

– Robert Browning.

When we get to the end of this marvelous journey we call life, the saddest thing is to fall into a series of questions which begin with the phrase:

“If only I had done such and such, when I was younger…”

By getting up and taking action to do it “wrong” when we cannot do it “right,” we will learn from our errors and improve until we can do it right. The next time you face a major decision between doing it wrong and doing nothing at all, do it wrong.

∞ Rob McBride ∞
LL II 23

 

Lunar Letter / A Time for Everything

There is a time for everything and everything has its time…

Recently, while thinking about all things which occur in our lives, I realized many are considered “good” or “bad,” “right” or “wrong.” As I analyzed the meanings of each, I readily understood there is neither good nor bad; right nor wrong. Instead, there are so many different shades of grey.

Depending on the circumstances “good” can be “bad,” and “bad” can be “good.” At other times “right” can be “wrong” and “wrong” can be “right.”

Frequently we say, “Why do I have to go through this difficult time?” Nevertheless, there is a time for everything and everything has its time. Based on this idea, I began a word play and the following phrases flowed through my fingers.

A time to work,
a time to play…

A time to challenge,
a time to accept…

A time to celebrate,
a time to congratulate…

A time to trust,
a time to doubt…

A time to be alone,
a time to be social…

A time to move,
a time to stay…

A time to laugh,
a time to cry…

A time for yin,
a time for yang…

A time to be,
a time not to be…

A time to talk,
a time to listen…

A time to fly,
a time to crawl…

A time to create,
a time to destroy…

A time to eat,
a time to digest…

A time to invigorate,
a time to calm…

A time for me,
a time for you…

A time to teach,
a time to learn…

A time to give,
a time to take…

A time to go,
a time to stop…

A time to simplify,
a time to complicate…

A time to dream,
a time to act…

A time to project,
a time to reflect…

A time to win,
a time to lose…

A time to succeed,
a time to fail…

A time to write,
a time to read…

A time to nurture,
a time to be nurtured…

A time to be bold,
a time to be meek…

A time to plant,
a time to harvest…

A time to flow,
a time to change…

A time to live,
a time to die…

A time to Rock,
a time to Roll…

I shared part of this idea on my blog and a friend told me, “Rob, this is just like what it says in The Bible!”

“A time to live, a time to die…” seemed to ring a bell and quick search on the internet led me to Ecclesiastes 3: 1-8

For everything there is a season, and a time for every matter under heaven:
A time to be born, and a time to die;
A time to plant, and a time to pluck up what is planted;
A time to kill, and a time to heal;
A time to break down, and a time to build up;
A time to weep, and a time to laugh;
A time to mourn, and a time to dance;
A time to throw away stones, and a time to gather stones together;
A time to embrace, and a time to refrain from embracing;
A time to seek, and a time to lose;
A time to keep, and a time to throw away;
A time to tear, and a time to sew;
A time to keep silence, and a time to speak;
A time to love, and a time to hate;
A time for war, and a time for peace…

What I had expressed, was in fact, a twist on thoughts I had previously heard and which were eloquently written thousands of years ago in The Bible. The words jumped out at me! I reached for the nearest bible and read the entire chapter of Ecclesiastes. The following words burned in my brain and danced before my eyes. Ecclesiastes 1: 9–10

What has been will be again, what has been done will be done again; there is nothing new under the sun.

Is there anything of which one can say, “Look this is something new!” It was here already, long ago; it was here before our time. As I read, I was faced with a truth so old, so tested and so evident. Knowledge is universal. The knowledge which comes from others and from me is simply the knowledge of the universe which flows through us.

What, you may ask, is the relevance of all of this and why should it matter?

As I wrote the lines for “Time for Everything,” I realized the same train of thought could go on forever. We can take any emotion, thought or event and by phrasing it together with its opposite, we find there is, in fact, a time for everything.

The next time you wonder why you are going through a difficult time; remember this is the time for that particular thought, emotion or event. More importantly, it is happening at precisely the right time. The question we should ask is: “What can I learn from this situation?” rather than “Why do I have to go through this situation?” Be it “good” or “bad,” “right” or “wrong,” there is a time for everything and everything has its time.

∞ Rob McBride ∞
LL II 22

Lunar Letter / 2.22% for You

We all have the same 24 hours in a day, a total of 1,440 minutes. The way in which we use this time determines whether we will be actors or spectators in life. There is a time for everything and everything in its time. When we consciously analyze what we do and how we do it, we enhance our ability to achieve our objectives.

While we have little control over the quantity of time certain activities take, we can always augment the quality we give to each. We all have a certain degree of liberty over our time, though we frequently lament, “I don’t have time for anything!”

To direct your destiny, I propose you take 2.22%, equivalent to 32 minutes of your time, and invest it directly in yourself. 2.22% is the small difference which can reap great rewards.

What can you do during this 2.22% of your time to make this tremendous difference?

I’m so glad you asked; I have an answer.

It is simple, yet far from easy. I suggest that for 2.22% of your time you realize some type of exercise. I can almost hear the groans of anguish coming from my screen as you read these words. “Please, anything other than exercise!” you may be thinking.

We can make excuses or we can get up and take action. We all know we should exercise; few of us actually do something about it.

“Where do the 32 minutes come from?” you might ask.

I have designed an exercise program which uses the number “eight” as a base. It consists of 32 different movements. It includes eight breaths per minute for each of the 32 movements. In total, 256 deep breaths are incorporated into the 32 minutes. You can see my nephew David Martín doing a condensed version with two breaths per movement which takes eight minutes here:

Our breath provides us with oxygen and energy every day. Dedicating time daily to focus on our breathing and doing physical exercise nourishes our body with drops of well-being every day.

Do your 2.22% in whichever way you see fit. It is not my way, or my 32 exercises which are important. Fundamental is taking the time every day to promote mental and physical health through exercise. Take 2.22% for You daily to be an actor rather than spectator in life.

∞ Rob McBride ∞
LL II 21

Lunar Letter / Easier Said than Done

Things are easier said than done. It is easy to say what we should do; actually doing it is an entirely different thing. I have ended many of the events I have conducted with the same words from Al Batt:

“It is easy to sit up and take notice; what is difficult is getting up and taking action.”

We normally know what we should do and many of us start the year with new goals. We know we should be more disciplined; we know we should do more exercise; we know in general what we have to do in order to achieve our objectives. How then can we close the gap between what we do and what we want?

While the answer is quite simple, it is far from easy. We need to take action. We need to take the first step towards what we most desire. If our goal is to lose 20 pounds, is it reasonable to stop eating and lose it in one month? While it is possible, it is neither healthy nor recommended. Those “few extra pounds” didn’t come from one day to the next. More than likely, they are the direct result from a couple of bites too many over the course of many years, combined with a lack of movement! The first step then is to stop eating so much and start moving. That seems easy enough. Not quite so easy when our body craves more food and aches when we exercise.

To begin any journey, we need to take the ever important first step. If taking a trip, we make a phone call to a travel agency. If our journey is to go to the gym, we put on our tennis shoes, grab our keys and walk out the door. Any objective can be reduced to a series of actions which will direct us to our goal.

On the other hand, it is possible this series of baby steps does not lead us to our objective. Curves and obstacles lurk around the corner blocking our path. Fundamentally, we must have a clear objective and a burning desire to persevere when trouble rears its ugly head.

Every profession or activity has a primary objective. A writer writes, a manager manages, a salesman sells and a doctor “doctors.” We often complicate things and deceive ourselves by completing a series of inconsequential activities in order to convince ourselves we are working towards our objective. The phrase “I’m just too busy!” has become part of our everyday lives. “Too busy doing what?” should be the question we constantly ask ourselves. It is critical to determine the essential elements required to achieve our goals and objectives. It is not activity as such, rather decisive and concrete action which makes the difference.

It is not what we know, rather what we do with what we know which is critical. If we ask anyone, “What do you need to do to be successful?” there is little doubt they can make an extensive list of what has to be done. Taking action to accomplish each of those items is another thing.

Those who get stuck in a rut are not necessarily “lazy.” Rather, they most often lack a burning desire which smolders within and the dedication to constantly do what must be done. Things are easier said than done; take action today to “get ‘er done!”

∞ Rob McBride ∞
LL II 20

 

Lunar Letter / In the Eye of the Hurricane

In the eye of the hurricane we find incredible peace and quiet. While the rain and wind of the hurricane howl demolishing all in its path, while creating disaster, in the eye of the hurricane the sky is blue and calmness reigns true.

As if we were in the eye of the hurricane, is it possible to remain calm in the midst of crisis?

While it is possible, it isn’t easy. We face challenges daily with regards to money, inflation, pain, love, preoccupation, sickness and even death. Every day we wake up and we embark on an adventure where these and other elements lurk on the horizon to knock us off course and take away our dreams.

We can look around and see there are people who are able to remain balanced and steady regardless of the challenges they face. While we all have different degrees of education and experience, we are all capable of getting into the eye of the hurricane so as to remain calm in the midst of crisis. We can adjust the way we see what occurs daily to improve our results. It isn’t what happens, rather how we manage what happens which is most important.

Hunger, violence and hate have existed for millions of years. While there are definite things we can do to diminish the prevalence of these tragic realities, it is unlikely any of us will completely eradicate them in the short term.

One way to imagine how it feels to be in the eye of the hurricane is to visualize ourselves sitting in lotus position with our eyes closed. We are situated directly in the middle of the turbulence which surrounds us. The noise and commotion have no effect on us. We know life is as it is and not as it should be. We understand it is possible to influence our surroundings yet know things occur which are beyond our grasp to change.

We are part of this magnificent journey we call life and, at the same time, we are not responsible for everything that happens. We can observe what occurs instead of simply reacting to everything. We have been trained since we were young to take the “reins” of life and be “responsible” for our circumstances. Certainly it is important to act in a manner consistent with our values and principles yet things happen in life which we cannot influence.

When we realize everything in life is temporary, we can look at what happens to us in a different way. Everyone and everything is in a constant process of change and nothing lasts forever. Everything simply is as it is in the moment. As terrible or as wonderful a situation may be, we know it will change with time.

The reality of life is nothing stays the same. This validates “The Law of Impermanence,” which tells us, it doesn’t matter how difficult or pleasurable an experience may be, in time it too will change. What we can do is to give our best effort and act in accordance with our beliefs and desires. The only thing which is 100% guaranteed in life is, “This too shall pass…”

∞ Rob McBride ∞
LL II 32

 

Lunar Letter / Moments

Life is made up of moments…

Magical moments which make us quiver with emotion and form an integral part of our experience. Moments which become the motion pictures of our mind, available 24 hours a day, anchoring us to those times which confirm how wonderful it is to be on this incredible journey we call life.

Moments of ecstasy when the world seems to stop and we enter a state where nothing can touch or trouble us. Moments which come when we least expect them and later remain as a memory of a sensational dream which we long to repeat with our entire body and soul.

Marvelous moments which make us smile broadly and laugh so hard our stomach hurts. Moments which leave their imprint on our experience, strengthening ties with those whom we have the pleasure of sharing them and creating relationships which can last a lifetime.

Moments of inspiration which allow us to fly with the eagles during which everything seems to go right. Moments when we are connected with the universe and we flow naturally with change and turbulence which constitute the essence of life.

Incredible moments which take our breath away in disbelief and the ensuing realization of life’s own perfect imperfection. Moments when a storm devastates everything in its path and subsequently regenerates life and abundance in the same location.

Moments of joy which nourish our soul and confirm that happiness should be the rule rather than the exception. Moments which transport us emotionally to another place and which open the doors to be happy with what we have and where we are in every instant, while acknowledging we can always improve.

Moments to go forth boldly with courage to achieve what we most desire while painting a magnificent picture representative of our essence. Moments to take a leap of faith with energy knowing we can make adjustments to our path to attain exactly what we want.

Moments to rest and rebuild our inner force and bathe in the pleasure of simply being without feeling obligated to always be busy. Moments to savor the sun and bask in its warmth, reflecting on the value of hard work which, paradoxically, makes it possible to enjoy each instant.

Moments to think about how incredible each second, minute and hour are which pass idly through our fingers while the world keeps going around and around. Moments to be thankful for the privilege of being alive, knowing with certainty that this is the most intense moment of our lives; and, it is gone in an instant!

∞ Rob McBride ∞
LL II 19

 

Lunar Letter / What’s In It For Me?

In his Nobel Prize Acceptance Speech William Faulkner expressed the following:

“The writer’s duty is to help man endure by lifting his heart, by reminding him of the courage and honor and hope and pride and compassion and pity and sacrifice which has been the glory of his past.”

Do my messages lift your heart?

Do they give you hope and courage to endure?

The question we constantly ask ourselves is, “What’s In It For Me?” It’s critical to take this into account when we communicate with others, otherwise we will likely lose them as an audience! My good friend and mentor Joel Weldon introduced me to this idea many years ago. He called the idea “WIIFM” and aptly stated it is the radio station we are all constantly tuned into.

When we start a conversation with someone, what is our focus? When we center our attention on the interests of the other person, our results will be better than if we concentrate on our desires. Nevertheless, the most significant person in the world should be ourselves. When we are true to ourselves and take care of our needs we can, in turn, take care of the needs of those who are important to us.

“What’s In It For Me?”

If we do not ask ourselves this question, our dreams and desires will be left on the shores of a never ending stream of information. When we are realistic and realize it is not being egotistical to take care of ourselves first, we open the doors so others may do the same.

There are several words which are vital to make other people feel important. A writer can ask the following:

Who are my readers?

What are their interests?

Where do they read my messages?

When do they read what I have to say?

Why should they take time to read my thoughts?

How can I make my messages more interesting to them?

The objective of every profession and occupation is to help others get what they want. A doctor provides a means to better health, a lawyer provides answers to legal questions, a financial consultant gives advice to increase capital, an insurance agent delivers solutions to protect valuables, a store supplies goods and services which increase the quality of life and a supermarket distributes food to eat.

I love reading commentaries from my readers. Those which are positive and uplifting give me renewed energy to continue writing. Those which give direction and advice help me improve what I do. I am grateful for them all for they enable me to deliver messages which answer the question, “What’s In It For Me?”

When dealing with others we can direct our attention to what is most important to them. Whatever we do and wherever we live, we depend on others to achieve our dreams and desires. When we focus on what others need and want, magically we then achieve what we ourselves need and want.

∞ Rob McBride ∞
LL II 18